Using #psychology to understand why searching for something to wear can make us happier than owning and wearing it.

Social media, particularly #Instagram, provides great opportunities for all of us to become #fashion #influencers. Interestingly it seems that we are looking more to Instagrammers for fashion ideas than we are to print fashion magazines and even brand websites. So is #Instagram is commodifying happiness?

Read my thoughts in conversation with @GraziaUK on Grazia Daily UK.

 

2017-11-16T11:23:21+00:00 November 16th, 2017|

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