03/05/21 The Independent South Africa, The evolution of digital fashion: You can buy but you can’t wear
30/04/21 Allworks.com, Post-Pandemic Fashion: Is The Office Dress Code Dead?
26/04/21 Otago Daily Times, Dreamy designs going digital
21/04/21 Mindful, What We Wear is a Reflection of How We Want to be Seen
21/04/21 The Sun, Shops are Tops
20/04/21 Huffpost, Why Wearing Nice Underwear Can Be Good For Your Mental Health
12/04/21 The Psychologist, The failed ambitions of a generation
06/04/21 The Office Group, Comfort is key
04/04/21 UNILAD, Augmented Reality Digital Clothes Are Selling For Thousands Of Pounds
04/04/21 The Observer, Digital fashion: This outfi t will set you back £780 … and it’s just an illusion
01/04/21 Woman & Home, Patience
30/03/21 The Sun, WORK IT Office workers to splurge £200 on new wardrobe before heading back into work after lockdown
29/03/21 The Office Group, The future of work: The work wardrobe embraces a flexible future
25/03/21 WWD, Why Are Designers So Drawn to Rave Culture?
24/03/21 ELLE France, Fashon Therapy
19/03/21 The Guardian, Hands off! Why statement gloves are having a fashion moment
12/03/21 Harpers Bazaar, The rise of desk cardigan: the most comforting WFH piece you’ll ever own
11/03/21 Sydney Morning Herald, Can you dress your way to optimism? Yes, and it only takes one garment
11/03/21 The Age, Can you dress your way to optimism? Yes, and it only takes one garment
10/03/21 The Sun, Meghan Markle’s jewellery: Hidden messages behind it including Diana tributes, status symbols …
04/03/21 Harpers Bazaar, Can you train yourself to become more optimistic?
26/02/21 The Sun, EX-FACTOR From Princess Diana to Kim Kardashian – the most iconic celebrity break-up outfits
25/02/21 Vox, To all the clothes I’ve loved before
24/02/21 The Times (Health) Smart masks, double masks or fashion masks — are they better or worse than everyday facemasks?
19/02/21 Mel Magazine, The toe shoe is sprinting back into fashion
15/02/21 Simply Sewing Magazine, Feel Good Makes
08/02/21 Refinery29, Fashion’s Latest Muse? The Fruit & Veg Aisle
08/02/21 WWD, The Growing Allure of Buy Now, Pay Later
07/02/21 Glamour magazine, Why dopamine dressing is the feel-good fashion trend we need in 2021
27/01/21 The Wall Street Journal, Trade Your Sweatshirt for This High-Fashion Trick
04/02/21 H&M.Beyond, Beyond Existing: Fashion, Tech, Body (video)
26/01/21 Refinery29, Women Are Cosplaying Their Favourite Fashion Eras On TikTok & We Love It
24/01/21 Refinery29, From Clueless To Euphoria, Why Are We All So Obsessed With Onscreen Teen Style?
18/01/21 Daily Express UK, Do you need wardrobe therapy?
18/01/21 Refinery29, There’s No Place For Logomania In A Post-Pandemic World – Here’s What’s Next
11/01/21 NBC Universal, Retail Therapy: How to Get the Satisfaction of Shopping Without Spending a Cent
09/01/21 The Telegraph, This one item is the key to adding glamour and cosiness to your winter wardrobe
30/12/20 Whowhatwear & Yahoo Lifetsyle UK, How the pandemic changed the way we see fashion
25/12/20 Refinery29, I can’t resist buying clothes that remind me of my childhood
20/12/20 The Observer, Seasonal makeover: from couch potato to festive diva
18/12/20 TheGuardian, Lockdown comfort-dressing brings velour tracksuits and Uggs back into fashion
10/12/20 Ecotextile News, COVID-19 asks questions of rental fashion
08/12/20 The Atlantic, America’s Most Hated Garment
13/11/2020 Vogue Australia, Pieces of mind
11/11/2020 Quartz, High heels
06/11/20 ELLE UK, The Power Of ‘Nostalgia Dressing’ In Uncertain Times
06/11/20 Shondaland, The Hard Science Behind Wearing Soft Clothes
05/11/20 Vogue Espana, Que la moda nos pille protegidos
04/11/20 Creativity & Capitalism podcast, In conversation with Sophia Mateeva
01/11/20 EVOKE, Dopamine dressing: I tried to dress myself happy, but did it work?
26/10/20 BBC Radio 5 Live
20/10/20 BBC Radio Scotland, Breakfast Show
20/10/20 The Voice of Islam Radio
19/10/20 ATV Today, What’s in your wardrobe?
18/10/20 The Observer, As a lockdown winter looms, the ‘oodie will fleece us all over again
17/10/20 The Telegraph, Alyson Walsh on versatile tweed jackets that will keep you warm and lift your spirits
13/10/20 Harpers, Could social distancing actually be good for humanity?
09/10/20 MSN Lifestyle, Experts reveal an easy way you can instantly lift your mood
08/10/20 HELLO! Experts reveal a good outfit can instantly lift your mood
06/10/20 MSN News, Hairdressers are being inundated with requests for this surprising shade
05/11/2020 Stylist, Can clothes really make you happy?
22/09/20 TRAID, The Psychology of Fashion (available via ISSUU)
20/09/20 The Observer, The rise of fashion rental
17/09/20 WhoWhatWear and Yahoo.com How Our Wardrobes Have Changed Forever Due to the Pandemic
01/09/20 Refinery 29, How comfort became the biggest COVID fashion trend: Our year of nap dresses and tie dye.
20/08/19 Irish Examiner, Are we walking away from high heels?
19/08/20 The List, Why high heels are canceled even after the pandemic
17/08/20 The Walrus, Ditch the Sweatpants
12/08/20 Silver Linings, Lockdown meant I could finally grow out my grey
30/07/20 Oprah Magazine, Seeing Tie Dye Everywhere? There’s a Scientific Explanation for That
23/07/20 graziadaily.com, Mrs. America: Come For The Politics, Stay For The Costumes
21/07/19 nylon.com, House dresses so comfortable they might become your new pyjamas
14/07/20 medium.com, Politically correct is boring” Is ‘cancelling culture’ killing creative inspiration?
09/07/20 Public Seminar, Psychology and Fashion
09/07/20 canvas8.com, How has lockdown shaped the future of workwear?
30/06/20 WWD, How can influencers stay relevant amid global concerns?
26/06/20 El Pais, La nueva normalidad enmascarada
15/06/20 today.com, Shoppers are abandoning their online carts more than ever — here’s why
02/06/20 Financial Times, Savile Row tailor looks to lend some swagger to WFH
01/06/20 Elle Canada, Mood Booster Why what you wear matters
14/05/20 WhoWhatWear.co.uk, Why I Think Nostalgia Is the Future of the Fashion Industry
07/05/20 The Business of Fashion, Op-Ed | In a Crisis, Looking Good Really Can Help Us Feel Good
05/05/20 The Financial Times, No mean feet: socks to lift your spirits
01/05/20 Fashion, Canada, What not to wear!
02/05/20 NBC.com Dressing up and staying in: Coronavirus’ effect on fashion is more than skin deep
30/04/20 The Kit (Toronto Star), The retail rebound: what fashion brands are doing right now
29/04/20 Toronto Star, Why our urge to shop hasn’t waned
27/04/20 Yahoo.com, Women are relinquishing beauty and style routines in quarantine, and finding it ‘liberating’
23/04/20 The Kit, Toronto, Canada, Should I feel terrible about wanting to shop right now?
21/04/20 The New York Times, FOMO Is Over. Give In to the Joy of Letting Go.
17/04/20 The Guardian UK, I’m trying to make working from home as fun as I can’: what readers are wearing in lockdown.
17/04/20 The Independent UK, Best statement tops to wear to houseparty drinks at the weekend.
15/04/20 The Age, Sydney Morning Herald, How to dress when working from home, so you’re always Zoom ready.
14/04/20 Business Record USA, NOTEBOOK – One Good Read: What are you wearing to your home office?
14/04/20 Wall Street Journal, Should We Bother Getting Dressed at All?
07/04/20 That’s Not My age, Liberate your partywear.
01/04/20 Sunday Times, Why you should change out of your PJs before heading to your home office.
25/03/20 Evening Standard, London UK, This is why it’s important to get dressed every morning while WFH, according to the experts.
18/03/20 Irish Times, Self-image and beauty notions in age of social media
25/02/20 The Guardian, Pump up the volume: why massive sleeves are this year’s biggest trend
14/02/20 whowhatwear.com I Have a Theory That There Are Only 2 Major Fashion Tribes in 2020
20/01/20 ABC Australia, Harnessing the power of the clothes you wear
09/10/19 Drapers, Under pressure: how fashion is harming mental health
02/09/19 The Guardian, Frills, feathers and puffed sleeves: why Cinderella’s ‘ugly sisters’ are on trend
23/07/19 BBC Newsbeat, Zara dress: What to do when everyone’s wearing the same as you
14/06/19 The Guardian, Get on board with boat shoes, would-be Tory leaders.
04/06/19 That’s Not My Age Podcast
17/05/19 British Psychological Society, The influence of body image on mental health
01/05/19 Monitor, American Psychological Association, 4 questions for Carolyn Mair
30/04/19 American Psychological Society, Speaking of Psychology: Psychology of Fashion (podcast)
31/03/19 The Guardian, Squaring up: how Insta-fashion is changing the way we shop
12/03/19 London Business School, Fashion and Luxury Retail, Fashion Psychology in Practice: Q&A with Prof Carolyn Mair PhD
4/02/19 Carolyn Owlett interview for TK Maxx, the Psychology of Fashion (podcast)
28/01/19 Undressing Fashion Episode 5: Dr Carolyn Mair – The fashion psychology pioneer (podcast)
25/01/19 The Guardian, Grown-up trousers v fantasy gowns as red carpet showcases change
11/01/19 That’s Not my Age, Clothes that you feel confident in
14/12/18 The Guardian, Glad to be grey: how women changed the debate on hair colour
23/10/18 Interview with Jacynth from The Bias Cut, the Psychology of Fashion (podcast)
01/06/18 British Psychological Society, Fashioning a Distinguished Contribution…
03/02/17 The Guardian, Dopamine dressing – can you dress yourself happy?
10/01/17 Elle Canada, Does shopping truly make you happy?
15/09/16 The Irish Times, Dressing for work: Uniform approach doesn’t suit all
29/09/15 British Vogue, Alexa Chung on Positive Body Image and Diversity, Future of Fashion.
06/05/15 Mindhacks 5 minutes with …
2012 HuffPost Style Confidence